Business Websites: Four Step Process
Planning
A comprehensive understanding of the company’s needs and goals is vital before starting any local business online marketing campaign. We start each project off with a free consultation to establish online goals and benchmarks. Working closely with our clients we develop a plan to meet their individual needs.
Design
Designing an online presence covers many aspects. Our design process starts with a website analysis to determine on page factors such as branding, page structure, content, call to actions, and other factors that can influence conversion rates.
If your business doesn’t have an established website our Local Business Websites Design Service can create an optimized website complete with on-page optimization and a custom web address that ranks well in the major search engines.
SEO Geo Targeting
Properly executed off-page SEO techniques and methods are the most important factors in getting website traffic and high rankings in the search engines.
Search engine optimization for local business is all about “location”. The majority of your business will come from customers within a five mile radius. That’s why our Local SEO Services include Google Maps/Google Places as will as organic SEO.
Extensive keyword research is the foundation for any SEO campaign. We target highly relevant keywords that will produce high quality leads that convert to sales. Our organic SEO service can help capture those terms that may not display on the Maps listings but are “buyer keywords” in your industry.
Mobile Websites
The rate of mobile internet users is increasing steadily with the decreasing costs of smart phones and mobile plans. Consumers are turning to their mobile devises to located business information before making purchase decisions. Therefore, a properly optimized web presence is essential for local business wanting to reach new customers using smart phone technology.
A mobile website presences is included as part of our Local SEO Services or can be purchased separately. See our mobile websites design service page for additional information.
Call today for a FREE Consultation: (248) 264-3770