But knowing how to make a website doesn’t mean that it will rank high in the search engines for the right keywords so that your customers can find it. It also doesn’t mean that a business will know what to include to make their website a better marketing tool.

I’ve put together a short video on the 6 mistakes that many small local businesses make in their marketing effort. By understanding these basic internet marketing principals, small local businesses can easily get ahead of their competition and make more money from new leads.

For a short time we’re offering a limited free trial on the InstaProWebsites.com video tutorials. You can watch the first complete section at no charge, no strings attached. The getting started videos include instructions on how to do keyword research, by a domain name, find the right web hosting and much more.

Click here to watch the Free Videos on Creating Websites and the 6 mistakes small local businesses make in their internet marketing efforts.

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However, there are a couple of things that should be considered before purchasing a pre-designed logo. Some ready made logos are not exclusive, which means that they can be sold over and over again. A company logo is basically an extension of its business name. You wouldn’t want the business next to you to have the same identical name would you? The same holds true for your business logo so make sure you purchase an exclusive logo when buying a pre-designed logo or that the customization that you add makes it unique.

Formatting is another thing that should be considered when selecting a ready-made logo. If you are only going to use the logo for your website and to print it on your letterhead, envelopes and business cards you can probably get away with using a 300 dpi .jpg. However, if you ever need to enlarge your logo you will need to have a graphic artist reproduce it into a vector format. Some pre-designed logos are available in a vector format already. Try to find one that is to avoid the extra expense and trouble of converting it later.

Pre-designed logos sometimes called logo templates, can be a real cost saving way to purchase a business logo, if you can find one that “fits” your company’s needs. 99Designs offers pre-designed logos at a very affordable price. They have over 10,000 ready-made logos to choose form, created by some of the best logo artists in the industry. You can perform a word search or search their website by industry so that you only view logos that meet your criteria.

Click here to visit the 99Designs website.